Laser Printers suffered what the company said is a close to 10.2% in the first quarter of 2017 compared to what it garnered in the previous year.
The decline in the profit market can be attributed to the introduction of a high-speed internet that has enabled clients to print and store their data on the Internet and various cloud stores as opposed to what it used to be before the current sophisticated technological advancement.
With the current high-tech innovations, people no longer need inkjet printer services as much as they needed then before thus the decline in the profit margin, which laser printer has suffered at the start of 2017 does not come by surprise.
According to the latest market report from the printing industry, IDC says that Epson, which is Inkjet printer is the leader in the market while HP, which is a lesser in the market during the period of the first year.
The report goes on to say that the position that is currently held by Epson was initially held by HP, which has dominated the position in the market for quite some time now.
Epson’s unit share grew to 26.5% for the first time marking a remarkable rise that is worth praising.
Although the report indicates that Epson surpassed HP, real statistics do not show any big difference that is likely to scare any of the brands.
While Epson, which takes the lead boasts with a 42.9%, a figure that is so close to 43%, HP, which follows at a close range factor in with nearly 1.5% at 39.4 percent but the third position is taken by another renowned inkjet printer brand Cannon.
When giving the reason for Inkjet Printer Epson rise in share value, the same report said that there are many reasons why the change and unexpected rise in the value of shares.
“The past 12 months have seeded a tremendous change and shift in the way clients view the use of ink tank printers, with a majority of customers with Indian origin showing a burning inclination to the inkjet printer as opposed to entry level and laser printers.
The primary reason why we are witnessing this sudden yet expected shift is the change in the price of printing services. In many markets where there is sufficient competition, inkjet printer operators charge seven paise for a B&W printout and 18 paise for a colored printout, as well as the availability of many high-page and inbox ink bottles in all markets. These reasons plus the traditional marketing strategy carried out by vendors who are so close to the final user injected much input to the shift of attention,” concluded the report.
While there is the reason to celebrate the increase in the value of inkjet printers, there is a cause of concern over the decline in the price value of laser printers especially in the first quarter of this year.
In this category, HP took the lead with 54.8%, and it was followed by Canon. Samsung came in at number 3.
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